Sep 07, 2021

Digital, Product Manager- CRM/Marketing

  • HealthStream, Inc
  • 8411 Seneca Turnpike, New Hartford, NY 13413, USA
Marketing

✍🏾Job Description

The Product Manager works across the enterprise to develop and execute digital strategies to deliver cutting-edge, best in class products, services and capabilities that offer a world class digital experience. This individual possesses strong knowledge of the evolving marketplace, technologies, and best practices; and engages as a thought leader to identify solutions, enable existing and emerging business opportunities. This role will contribute to the enterprise digital vision, strategy and execution plans that align and integrate existing and new service offerings that promote engagement, identify digital marketing opportunities and, integrated technology capabilities to enable customer growth. He/she is someone who thrives at the intersection of business and technology and speaks both the language of business as expressed through service management and the language of technology and software engineering. Primary Responsibilities: • Continuously evaluate emerging technologies, Ecommerce CRM/B2B/B2C trends, business trends and leading vendor tools and solutions for applicability in our enterprise • Demonstrate strong command of CRM/B2B/B2C technology solutions and understand complexity drivers that may affect product delivery • Work with developers, project managers, and QA engineers throughout the product development, testing, and implementation phases to ensure feature integrity • Manage the requirements gathering process between cross-functional teams of stakeholders and various internal resources including product managers, internal stakeholders, customers and software related technical resources • Develop and maintain strong & productive relationships with all development and business stakeholders in order to ensure timely and effective delivery of software features • Monitor ongoing performance of features and act as point of contact for any questions, concerns, or suggestions • Prioritize the backlog of user stories and bugs based on ROI and dependencies with other technical product managers and development teams • Provides input into the prioritization of product features and the publish product roadmaps for Analytic offering • Demonstrates stamina, resilience and perseverance under trying circumstances • Ability to decide and act without having the total picture and comfortable handling risk and uncertainty • Curiosity and drive to continuously learn and stay current with new technologies • Technical understanding and know how, able to lead engineers and designers • Experience working and refining products, using customer feedback, business intelligence to develop a deep understanding of customer needs • Exceptional communication and presentation abilities; executive presence • Pro-active self-starter with a “ can do” approach to problem solving, tenacious with a demonstrated record of delivering on business objectives Education & Experience • BS in Comp Science, MIS required • 4 years relevant experience in Ecommerce marketing data management, channel activation, analytics, reporting, business intelligence and data visualization • Experience in Agile Product Management methodologies and practices. • Programming experience, a plus • Proven experience in presentation creation, delivery and meeting facilitation • Experience with User Experience Architecture and Information Architecture including interaction design and user research / usability testing • Able to present both high level and detailed information for multiple audiences, including executives, and sales • Experience successfully leading technology teams within the delivery of enterprise software products • Proven track record of execution-driving results and meeting commitments